Brownes Dairy

→ Easy Cheesy Cheesies

Entering the category of childrens' snacks with a new product is like entering the ultimate showdown where you're the underdog. And if that doesn't already make things challenging enough, guess what? Our audience is the busiest and pickiest bunch out there – no, not children, but their mothers.

So, how do we enter the market with a unique product that's not the most "natural" fit for Asian tummies while standing out in the the happiest aisle of the supermarket?

We positioned Cheesies as a snack that makes life easier. For overwhelmed moms, that means Cheesies serve as yummy, healthy shortcuts to satisfy their child's needs. Cheesies are an easy way to let their kiddos have a taste of delicious Aussie dairy goodness with no guilt, no mess, and no worries. They're just so EASY CHEESY.

Daphne see ☺︎
↳ Info
↳ Résumé

↳ The Works

  Easy Cheesy Cheesies
  Mothering a (virtual) human
  It's Prime O'clock!
  Guardian of the Samsung Galaxy
  @wearesocialsg
  The Funny In Money
  Connect. Care. Create


↳ Thought Canvas
  Breakup Button
  Film you can't SEA
  It's Absolutly Okay
  McWrapper







(E) daphsays@gmail.com
(M) +65 8511 1068


©️ 2024 Daphne see